Summary: The Digital Content Manager is responsible for developing, executing, and optimizing customer communications across email, the resort app and other digital content platforms while managing audience segmentation, website content and performance reporting. This role works closely with all internal stakeholders and data partners to deliver relevant content experiences, enhance customer engagement, and provide actionable insights that support business objectives. Essential Duties and Responsibilities (include the following, other duties may be assigned) Manage all aspects of website content, resort app content and email communications across the organization. Collaborate with data partners to define, maintain, and optimize customer audience segments. Design and develop responsive email communications for all internal stakeholders. Test email content and functionality across multiple devices, browsers, and email clients. Schedule and deploy email and resort app campaigns with recurring communications. Monitor audience segments and engagement metrics to identify opportunities for improved customer communication and content relevance. Apply industry best practices related to email deliverability, resort app push notifications, audience engagement, content effectiveness, and performance measurement. Provide strategic recommendations and insights based on analytics, custom